As we step into 2024, the world of interior design for Airbnb and short-term rentals (STR) is buzzing with fresh and exciting trends. 

Among these, blue hues are making a significant impact, offering a calming yet sophisticated touch to any space. 

This article delves into the top blue shades of the year, highlighting Benjamin Moore’s Soft Jazz, Sherwin-Williams’ Lobelia, Dunn-Edwards’ Blue Cue, and Bridget Beari Colors’ Squeek No. 54. 

Discover how to incorporate these beautiful colors into your rental property to enhance guest experience and stay ahead of design trends.

The Allure of Blue Hues

Blue is a versatile color that can evoke feelings of tranquility, trust, and elegance. 

It works well in various design schemes, from coastal and contemporary to traditional and eclectic. 

By incorporating blue hues into your STR, you can create a serene and inviting atmosphere that appeals to a wide range of guests.

Benjamin Moore’s Soft Jazz

Soft Jazz by Benjamin Moore is a gentle, muted blue that exudes a peaceful vibe. 

This shade is perfect for bedrooms and living areas where guests seek relaxation. 

Pair Soft Jazz with neutral tones like whites and grays to maintain a light and airy feel. 

Add soft textiles and natural materials like wood and linen to enhance the cozy ambiance.

Design Tip:

• Use Soft Jazz on accent walls to create focal points without overwhelming the space.
• Complement this shade with light wood furniture and white decor accents for a harmonious look.

Sherwin-Williams’ Lobelia

Lobelia from Sherwin-Williams is a vibrant, bold blue that adds a pop of color and energy to any room.

This shade works wonderfully in kitchens, bathrooms, and feature walls.

Its rich tone can make a statement while still being versatile enough to blend with other colors.

Design Tip:

• Combine Lobelia with contrasting colors like bright whites or deep navy for a striking visual effect.
• Incorporate metallic elements such as gold or silver fixtures to enhance the luxurious feel.

Dunn-Edwards’ Blue Cue

Blue Cue by Dunn-Edwards is a deep, sophisticated blue that brings a touch of elegance to your STR.

This shade is ideal for spaces where you want to create a sense of luxury and comfort, such as dining rooms and master bedrooms.

It pairs beautifully with warm tones like taupe and beige.

Design Tip:

• Use Blue Cue on all walls for a dramatic effect, balanced with light-colored furniture and decor.
• Introduce textured fabrics like velvet and silk to elevate the overall aesthetic.

Bridget Beari Colors’ Squeek No. 54

Squeek No. 54 from Bridget Beari Colors is a unique, playful blue that adds a whimsical touch to your design.

This shade is perfect for children’s rooms, creative spaces, or as an unexpected accent in more neutral areas.

It brings a sense of fun and creativity to the decor.

Design Tip:

• Use Squeek No. 54 in combination with bright colors like yellow or coral for a lively and cheerful look.
• Incorporate playful patterns and accessories to enhance the room’s personality.

Conclusion

Incorporating blue hues into your Airbnb or STR property can significantly enhance the guest experience, making your space feel both inviting and stylish.

By choosing trending shades like Benjamin Moore’s Soft Jazz, Sherwin-Williams’ Lobelia, Dunn-Edwards’ Blue Cue, and Bridget Beari Colors’ Squeek No. 54, you can create a memorable and appealing environment for your guests.

Stay ahead of the design curve and make your property stand out with these beautiful blue hues.